Teva
Full-Page Advertisement

Assignment: JOMC 221- Strategic Writing 

 

Objective:

Promote Teva’s new gender-inclusive website and reinforce the brand’s commitment to inclusivity and self-expression.

​

My Role:

Designed a compelling, visually engaging full-page ad that aligns with Teva’s brand values. Crafted messaging that highlights accessibility, inclusivity, and adventure while maintaining a strong call to action.

 

Strategy & Approach:

• Used warm, welcoming language to emphasize inclusivity.

• Featured lifestyle imagery that reflects diversity and freedom of expression.

• Created a clear CTA to drive traffic to Teva’s website.

• Maintained brand consistency with color choices, typography, and tone. ​

​

This advertisement successfully communicates Teva’s mission of inclusivity and encourages engagement with their new platform.